About Us

Launched in Jacksonville, FL in 2019 by mother, women's advocate and entrepreneur Fee Toliver, Wine Down Beauty Skin Care is a newly emerging beauty company focusing on clean, vegan beauty and innovative skin care. Wine Down Beauty products are infused with wine extract and created with organic ingredients. With a passion for empowering and inspiring women, seen through her women's organization The W.I.N.E Exchange (Women Inspiring Networking and Empowerment) Fee became very passionate about wine and the way it brings women together from all backgrounds. She began doing research on the many benefits of wine and thus Wine Down Beauty was created. 



"Not just with Wine Down Beauty, but in everything I do, I want women to feel empowered, encouraged and supported. I want all of us to know that it's okay to be a mother, a professional, a wife and still feel sexy and know that it's okay to take time for ourselves. Time that we need to self care and self love ourselves. I want Wine Down Beauty to remain a luxurious brand that is still affordable for everyone. Yes you can have luxury. Yes you can have organic vegan products and no it doesn't have to be ridiculously expensive."


We are a sexy, fun, empowering and sophisticated brand. We keep our prices affordable to ensure that everyone can experience luxurious skin care that is both vegan and of great quality.